{"title":"Swiss Alps","description":"\u003cp\u003eSmall but mighty.\u003c\/p\u003e","products":[{"product_id":"glacier-expedition","title":"Glacial Exploration","description":"\u003cp\u003eHolding the majority of our Earth's fresh water, glaciers are some of the most robust, massive and intimidating - yet fragile - giants. Continuous exploration of their significance is vital to their and in turn our survival.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSay hello to the ‘Grosser Aletschgletscher’ – an icy giant to that puts things into perspective. At a length of 20km, a maximum thickness of 800m (!) and spanning an area of 79km² (the equivalent of 11,000 football fields), the Aletsch is the largest glacier in the Alps. This not only makes it a UNESCO Natural W\u003c\/span\u003e\u003cspan\u003eorld Heritage site, but also a huge natural asset to Switzerland and beyond.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":46879263949053,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Glacial_Exploration.jpg?v=1780372553"},{"product_id":"san-gottardo","title":"Southern Portal","description":"\u003cp\u003eSwitzerland's famous Gotthard Pass has been one of the country's most significant transport routes for centuries, connecting much of northern Europe with it's southern neighbours.\u003c\/p\u003e\n\u003cp\u003eThe Via Tremola remains a beloved scenic drive for locals and visitors alike - an original cobblestone road with 24 hairpin turns that slowly winds its way through historic landscapes to the top of the pass at 2'106m above sea level.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":46879424676093,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Southern_Portal.jpg?v=1780372679"},{"product_id":"layers","title":"Layers","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eMany of the passes crossing the C\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eentral Alps were sculpted by retreating glaciers and rivers that have carved their way through Switzerland's geology for an eternity. \u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eGlacial activity turns V-shaped river valleys into U-shaped ones known as glacial troughs. Left behind are ta flat base and steep walls - telling scars that have slowly been reclaimed by vegetation and ecosystems over millennia.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47632874340605,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Layers.jpg?v=1781760855"},{"product_id":"meander","title":"Meander","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eEverybody knows that Switzerland is famous for its cheese. The country produces 200’000t and 700 different types of cheese a year. \u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eWhat you may not have known is that the Swiss Alps themselves are a little bit like the holey Emmental cheese.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eSwitzerland developed a national defensive military strategy called the 'Réduit' to protect itself during World War II. If the axis powers were to attack, the Swiss military planned to withdraw into an intricate network of bunkers that was built throughout much of the central Alps - the core being right here in the Gotthard Massif. \u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eFocussing resources on protecting the Alps had various advantages: they presented as a natural fortress, were harsh to navigate for foreign forces lacking local knowledge and main thoroughfares were limited and easy to guard.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eThankfully the concept was never put to the test and after the Cold war the bunkers were gradually decommissioned. \u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eNevertheless, small hints at a big history are still sprinkled throughout the Alps - you just need to know what you are looking for.\u003c\/span\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47650529214717,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Meander.jpg?v=1780833854"},{"product_id":"pair-of-pines","title":"Pair of Pines","description":"\u003cp class=\"MsoNormal\"\u003eGlacial lakes are notoriously known for their striking turquoise colour – one that comes from the special composition of the freezing cold liquid. Fed by glacial melt, they contain very fine pulverized rock particles known as glacial flour, which is produced as glaciers grind their way through rocky valleys.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eDue to the fine nature of the particles, they are slow to sink to the bottom and therefore remain suspended in the water. When sunlight hits the water, various wavelengths are absorbed: the shortest ones – purple and indigo – are absorbed by the particles while the longer ones – red, orange and yellow – are absorbed by the water. The leftover light – blue and green – is scattered back to our eyes, creating the Alpine landscape so familiar and spectacular to us.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47652180001021,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Pair_of_Pines.jpg?v=1780836233"},{"product_id":"layers-1","title":"Horizons","description":"\u003cp\u003eThe Churfirsten are a famous mountain range boasting seven distinct limestone peaks. A natural boundary between two regions, they are hikeable from the Toggenburg and overlook as a steep drop of over 1'500m to the Sarganserland on the other.\u003c\/p\u003e\n\u003cp\u003eThe impressive limestone ridge stands tall at over 2'200m above sea level today. It takes a close look at the geology and folds in the rock to recognise that these minerals were actually once sediment at the bottom of an ocean. After millions of years of tectonic collisions which thrust and folded the rock upwards, they now paint the breath-taking layers of horizon that are so familiar to us today.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47652214767869,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Horizons.jpg?v=1781760799"},{"product_id":"reflecting-range","title":"Reflecting Range","description":"\u003cp\u003eThe tree line is an invisible boundary that denotes a change in environmental conditions which no longer allow trees to grow. This limit is mainly influenced by temperature and soil conditions which can vary depending on elevation, latitude, weather patterns or moisture.\u003c\/p\u003e\n\u003cp\u003eIn Alpine regions, elevation - essentially correlating temperature - plays the significant role in shaping flora. As you work your way up a mountain, you can observe that mixed leaf vegetation turns to pine trees, then shrubbery, grass and eventually all that is left is rock. Small pine trees are often the ones to mark the line, as their waxy needles and size allow them to thrive on less oxygen and moisture as well as low temperatures.\u003c\/p\u003e\n\u003cp\u003eEven within a small country like Switzerland, the timberline can vary between 1'800-2'500m, depending on local geographical phenomena: in the wetter Northern Alps it is much lower than on south-facing, sunny inner-alpine regions which subject to warm continental climate.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47652888051965,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Reflecting_Range.jpg?v=1780879037"},{"product_id":"lightfall","title":"Lightfall","description":"\u003cp\u003eWhen sunlight hits forests from low angles, the air above them often looks slightly hazy, especially in summertime. Though this phenomenon can seem mysterious and dramatic, there is a relatively simple explanation:\u003c\/p\u003e\n\u003cp\u003eTrees and organic matter emit various gases which act to communicate, attract pollinators or adapt to climate stressors. In the atmosphere, these react to form tiny particles called secondary organic aerosols which scatter sunlight in all directions - creating the familiar cinematic haze.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656101773565,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Lightfall.jpg?v=1780984961"},{"product_id":"serpentine","title":"Serpentine","description":"\u003cp class=\"MsoNormal\"\u003eThe Tremola is a four-kilometre alpine road made of local granite cobblestone – the country’s longest street monument. Meandering its way up the Gotthard pass from the Italian part of Switzerland, it conquers 300m in altitude along 24 hairpin turns, each with its own name. A masterpiece of engineering, it was opened in 1830 and despite reconstruction in 1951, has retained most of its original building blocks.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656102232317,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Serpentine.jpg?v=1780985015"},{"product_id":"grass-is-greener","title":"Grass is Greener","description":"\u003cp\u003eIn some places the grass really is greener. In Switzerland, hay season runs from June to October - during which farmers cut, dry and store grass as winter feed for livestock. Reaching the most remote pastures takes immense effort and intricate knowledge, built over centuries of tradition.\u003c\/p\u003e\n\u003cp\u003eMany fields contribute to conservation and biodiversity through wildflower growth. The government pays farmers special subsidies to harvest their hay after a certain date - ensuring blossoming season has past depending on the ecological classification of the land.\u003c\/p\u003e\n\u003cp\u003eMany alpine fields are too steep to operate heavy machinery on, in which case the traditional act of 'Wildheuen' is done by hand. Farmers and seasonal labourers work their way along steep hillsides, collecting the dry grass in large nets called 'Pinggel'. Historically, these used to be transported back to the valley on sledges - today, technological advances allow helicopters to carry up to 1 tonne of hay per minute.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656102461693,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Grass_is_Greener.jpg?v=1780985119"},{"product_id":"ridgeline","title":"Ridgeline","description":"\u003cp\u003eRock doesn't always equal rock and neither do mountains. All over the world, mountainous terrains came to be through various geological processes - volcanic eruptions, erosion or tectonic collisions, cracks or uplifts. As a result of this, they are made up of many different types of minerals and present in numerous unique ways.\u003c\/p\u003e\n\u003cp\u003eThe ridge marking the border between the cantons Schwyz and Uri tells a story that reaches all the way back to the Alps' formation millions of years ago. What is a rocky, lush terrain today was once marine sediment on the European Continental shelf. As the African and European tectonic plates collided, many different layers of rock slowly churned upwards creating this visibly rugged and folded terrain we call home.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656113144061,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Ridgeline.jpg?v=1780986192"},{"product_id":"belvedere","title":"Belvedere","description":"\u003cp\u003eA scene straight out of a movie - quite literally. James Bond fans will recognise the iconic Furka Pass and its famous hotel from the Movie Goldfinger (1964).\u003c\/p\u003e\n\u003cp\u003eThe Hotel Belvédère has been sitting on this hairpin turn, overlooking the famous Rhône Glacier, for over a century. Once a popular overnight stay on mountain climbing expeditions or long trips through the Alps, it hosted many prestigious guests such as Pope John XXIII or Sean Connery.\u003c\/p\u003e\n\u003cp\u003eBetween technological advances in the automotive industry making crossing alpine passes much easier and the diminishing views of the rapidly receding glacier, guest numbers steadily dwindled throughout the second half of the 20th century.\u003c\/p\u003e\n\u003cp\u003eSince closing its doors permanently in 2015, the hotel remains a popular pit-stop to take in the breath-taking view and a steady reminder of changing environments.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656120025341,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/EJ_Belvedere_L68A2439_online.jpg?v=1780986741"},{"product_id":"capricorn","title":"Capricorn","description":"\u003cp\u003eOn top of Switzerland's highest paved pass, at an elevation of 2'478m above sea level, you too could be woken by the country's mascot.\u003c\/p\u003e\n\u003cp\u003eThe 'Steibock', known as a male mountain ibex to English speakers, is one of the Alps' majestic guardians. The species, that is recognised as a wild mountain goat in the world of zoology or capricorn to astrologists, thrives in the harshest Alpine conditions and is a world champion mountaineer.\u003c\/p\u003e\n\u003cp\u003eTheir majestic horns never stop growing. Each spring, a few centimetres are added in length - which makes their age can easily determined by the number of rings. Males carry much longer and heavier horns - their size is a symbol of individual strength and they are used to fight for their rank within a heard.\u003c\/p\u003e\n\u003cp\u003eThough they can exert extreme force, they are generally timid and peaceful animals. Conserving their energy for long, steep migrations as seasons change, they stay curious from a distance.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656959410429,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Capricorn.jpg?v=1781009955"},{"product_id":"gasthofli","title":"Gasthöfli","description":"\u003cp class=\"MsoNormal\"\u003eWhat could be described as an Inn in English, presents as a combination of the words ‘Gast’ - ‘guest’ and ‘Hof’ - ‘farm’ or ‘enclosure’ in German. The little \u003ci\u003e‘-li’\u003c\/i\u003e on the end of the word turns it into a miniature version of the word and displays a unique Swiss German habit of turning every noun into a cuter version of itself. \u003cspan style=\"mso-spacerun: yes;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThese traditional places came about as journey lengths increased and business trips became more common – offering travellers the opportunity to enjoy a meal and spend the night. Historically, they were located along popular travel routes and offered stables for the horses and sheds for the carriages before trains and automobiles became common.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eToday, these historic establishments are still widespread and enjoy a special place in our hearts. Though they may have been largely replaced by bed and breakfasts, motels or hotels, they remain a unique cosy place to enjoy local service and traditional food.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656960196861,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Gasthoefli.jpg?v=1781010168"},{"product_id":"tandem-1","title":"Partners","description":"\u003cp\u003e\u003cspan\u003eCarrying value of a magnitude way greater than their own, glaciers are vital to humans in ways that may remain hidden to those who stick to their surface:\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFatal and intimidating? Yes, but also crucial to our survival. Glaciers and ice sheets store 75% of the globe's fresh water, the most important resource for any living being. At its current size, the Aletsch Glacier holds enough water to feed the entire world's population one litre of water per day for the next 3.5 years!\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAs glaciers around the world melt, we are increasingly at risk of long-term water shortages for downstream ecosystems - affecting drinking water supply, energy production and agriculture. So let's get our act together and fight harder to protect our partners - because they too have protected us for Millenia.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656961573117,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Partners.jpg?v=1781010466"},{"product_id":"alpenglow","title":"Alpenglow","description":"\u003cp\u003eThis simply mesmerising optical illusion got its name from the German word 'Alpenglühen' - which literally translates to Alpine glow. In a loose sense, Alpenglow is often referred to as the first or last light of the day, sharply drenching mountains in red.\u003c\/p\u003e\n\u003cp\u003eThe real phenomenon, however, refers to what happens when the sun sits just below the horizon. In that moment, its light scatters through the atmosphere and is indirectly reflected or diffracted off airborne ice crystals, particles or precipitation, creating soft purple shadows.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656970879229,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Alpenglow.jpg?v=1781010825"},{"product_id":"daybreak","title":"Daybreak","description":"\u003cp\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eAs the mountains are drenched in fresh light, their rugged flanks reveal rough surfaces made up of a multitude of geological formations. \u003cspan\u003eHere atop the Furka, the predominant granite massif is interrupted by a softer metamorphic marl and dolomite layer. Having soil nurtured by a wide array of minerals in close proximity has lead to a rich diversity of species in the area.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis location is very special for another reason: the nearby Witenwasserenstock (not depicted) forms the continental watershed between three great European river systems - the Rhine flows towards the North Sea, the Rhône towards the Mediterranean and the Po towards the Black Sea. To put simply: A rain drop that lands atop its peak could end up in one of these three great oceans. How cool.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47656974156029,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Daybreak.jpg?v=1781010974"},{"product_id":"breakfast-on-top","title":"Breakfast on Top","description":"\u003cp\u003eSwitzerland is known for its picturesque landscapes and stunning mountain passes. Some are famous for their historic roads, others for hotels, glaciers and views. The Furka Pass is known for ticking almost all the boxes - including a 007 car chase for the movie Goldfinger.\u003c\/p\u003e\n\u003cp\u003eTurning your alpine crossing into a meander and enjoying a breakfast on top is spectacular. Less picturesque, but just as spectacular is a trip through the base of the mountain. After loading your car onto a train in Oberwald VS you can enjoy a 20-minute speedy trip through the heart of the mountain to Realp UR on the other side - making an alpine crossing possible even in the harshest winters.\u003c\/p\u003e\n\u003cp\u003eFor heritage enthusiasts, the 'Verein Furka-Bahnstrecke' has found a picturesque middle-ground during the summer season. The historic steam locomotive and high-level train route were restored by the largely volunteer-operated railway and now operate the longest unelectrified line in Switzerland over the second highest rail crossing in Europe.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47718791938301,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Breakfast_on_Top.jpg?v=1781583926"},{"product_id":"moraine-meander","title":"Moraine Meander","description":"\u003cp\u003e\u003cspan\u003eSolid and frozen? Yes, but also constantly in motion. Though at different speeds, all glaciers flow, grow and melt. The Aletsch moves at a rate of up to 200m per year at the Konkordiaplatz, it's thickest point.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDestructive and massive? Yes, but also delicate and endangered. Glaciers are very sensitive to temperature variations and even minor changes can throw them off balance. 2022 \u0026amp; 2023, two consecutive extreme years, Swiss glaciers lost 10% of their total mass. A century from now, small patches may be all that is left of this one - the significance of which we are yet to grapple with.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDecoration and destination? Yes, but also dependable. It has moulded our landscapes, regulated our temperatures and provided stability for millennia. It's a living history book and nature's money bank. One that all of us are reliant on and responsible for.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAnd if we take care of it, we'll get to enjoy and profit from it in return.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47731701022973,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Moraine_Meander.jpg?v=1781780508"},{"product_id":"the-hills-are-alive","title":"The Hills are Alive","description":"\u003cp\u003e\u003cspan\u003eThe Alpstein is a classic. It is the home of the Appenzell and many wonderful 'Bünzli' practises - such as 'Trachten', traditional cheesemaking or 'Alpaufzug' and 'Alpabzug'.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAnother yearly ritual includes a bon fire on top of each of the 7 Churfirsten on the 1. August. In the weeks prior, hikers are encouraged to each carry a piece of wood from the designated stack in the valley up to the peak they are climbing. Thanks to teamwork, the mountain ridge can then be lit up to celebrate Switzerland's national day in style.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47731718521085,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/The_Hills_are_Alive.jpg?v=1781780395"},{"product_id":"karst-collective","title":"Karst Collective","description":"\u003cp\u003e\u003cspan\u003e'Huusberge' - house mountains - is what one could call this place. A place you grew up in, know the ins and outs of or always return to - and hike again and again and again. Coincidentally, this part of the country has the densest hiking network in Switzerland.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eContrary to the traditional granite massif of the Central Alps, these landscapes are shaped by limestone - giving way to the Alpstein's spectacular rock formations, cliff faces and steep drops.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47732148961533,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Karst_Collective.jpg?v=1781854278"},{"product_id":"pasture","title":"Pasture","description":"\u003cp\u003eAlpine pastures cover roughly one-third of of Switzerland's farmland. As highly valuable biodiverse ecosystems, their sustainable management is supported by special government payments to farmers practising seasonal grazing.\u003c\/p\u003e\n\u003cp\u003eIn spring, farmers guide livestock from the valleys up to higher altitude pastures as part of the traditional 'Alpaufzug'. Throughout summer the animals graze on the biodiverse alpine flora, enhancing the quality of their milk which contributes to the traditional unique array of Swiss cheeses. As the seasons change, the 'Alpabzug' sees the return of the herds and their farmers to the valley accompanied by local celebrations.\u003c\/p\u003e\n\u003cp\u003eThis cycle of transhumance - the traditional pastoral practise involving seasonal movement - is deeply engrained in Swiss farming and has been recognised by UNESCO Intangible Cultural Heritage.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47732150239485,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Pasture.jpg?v=1781854217"},{"product_id":"autumn-air","title":"Autumn Air","description":"\u003cp\u003eIf you have spent some time in the Alps in autumn, you will be very familiar with waking to a blanket of fog of a morning.\u003c\/p\u003e\n\u003cp\u003eApproaching winter, we are greeted by longer nights and a cooling atmosphere. As the sun sets for the day, the air cools, sinks and accumulates in valleys - a process known as cold air drainage. Throughout the night, falling temperatures cause the air to cool further, before it eventually reaches its dew point at which water vapor condenses into fog. \u003c\/p\u003e\n\u003cp\u003eIt takes the sun to rise and work its magic for the blanket to disappear - as the air warms throughout the morning, it absorbs the fog and leaves you with a crystal clear surprise.\u003c\/p\u003e","brand":"Ellen Jenni","offers":[{"title":"Default Title","offer_id":47734615048445,"sku":null,"price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0788\/0176\/4605\/files\/Autumn_Air.jpg?v=1781938333"}],"url":"https:\/\/scenic-science.myshopify.com\/collections\/swiss-alps.oembed","provider":"Scenic Science","version":"1.0","type":"link"}